About this episode
Earlier this week, Apple today a "special Apple Experience" for the media in New York, London, and Shanghai, taking place on March 4, 2026 at 9:00am ET. It is notable that Apple is specifically using the word "experience," rather than "event." Unlike a full live-streamed event from Apple Park , the March 4 event in other cities is likely to be smaller in scale. The launch of several new Apple products is believed to be imminent. We're most likely to see the announcement of the iPhone 17e, a spec-bumped successor to the iPhone 16e , with rumored upgrades including an A19 chip, MagSafe , and Apple's C1X and N1 wireless chips. The device will apparently have a notch despite earlier rumors mentioning a Dynamic Island , and pricing will continue to start at $599 in the United States. The all-new low-cost MacBook is likely to arrive, featuring the A18 Pro chip , a 12.9-inch display , and a selection of fun color options . The MacBook Pro is also expected to receive the M5 Pro and M5 Max chips, and PCIe 5.0 support for faster SSD speeds. Additionally, the iPad Air is due a bump up to the M4 chip , while the entry-level iPad is expected to get the A18 chip with Apple Intelligence support. A refreshed MacBook Air , Mac Studio , and Studio Display are also possibilities, along with a new Apple TV and HomePod mini . The event could could include a demo of immersive Formula 1 content on the Apple Vision Pro , too. We also discuss iOS 26.4, which is now available in beta. The update includes a new Playlist Playground feature that lets users create a playlist with a text-based prompt, refinements to Apple Music 's design, videos in Apple Podcasts , end-to-end encryption (E2EE) for RCS messages, and more. Ready to tackle bigger problems? Get started with Claude today at — https://www.Claude.ai/mac
Episode summary
Welcome back to the MacRumors Show. We finally have real Apple news to chew on, and March 4 is shaping up to be more than just another Monday.
Apple’s calling it a special experience, not an event, with simultaneous media sessions in New York, London, and Shanghai, which signals a different format than the usual Apple Park keynote.
Quick heads-up: no episode next week due to travel, and I’ll be at the New York experience; we still don’t know what’s behind the invite, so let’s talk likely hardware.
The low-cost MacBook looks like the headline, with invite colors hinting at a return to fun finishes; it would be the first truly colorful MacBook in ages.
If it lands above six ninety nine, it bumps into MacBook Air territory, so the sweet spot feels like six ninety nine, maybe seven fifty at most.
Expect an A18-class chip, a 12.9-inch LCD, and a thinner, cheaper build than Air, which now sits four chip generations ahead on M5; the price has to reflect that gap.
This could undercut mid-range Windows laptops for schools and IT fleets, and even tempt Chromebook buyers; I’d be fine with a sturdier, throwback design if it keeps costs down.
Most other rumored devices sound like chip bumps, so the budget MacBook still feels new enough to warrant attention.
Gruber floated a day-by-day press release rollout leading into March 4, then hands-on time at the experience; I could see that or a single big drop, depending on volume.
If it’s just the budget MacBook and iPhone 17e, staggering works; if iPad Air, entry iPad, and M5 Pros join in, Apple might stack multiple releases or consolidate on one day.
Three synchronized venues suggest more than just entry-level gear; the invite colors could also flag iPad Air or even a refreshed HomePod mini.
iPhone 17e primer: likely A19, MagSafe added, updated wireless chips, same notch, probably no Dynamic Island, and a price that likely stays at five ninety nine, though I wish it started at four ninety nine.
That’s a modest spec bump, which keeps the line steady, but an experience needs something more than routine refreshes to feel justified.
Expect short videos for 17e and especially the low-cost MacBook; the M5 MacBook Pro and Max might also get a spotlight if Apple leans into performance.
M5’s strengthened neural engine makes a good on-device AI story, and Apple often announces new chips in their own release alongside the hardware.
Vision Pro is the natural experiential hook, with talk of immersive sports like F1; rights may limit demos outside North America, and Fitness Plus could be part of it.
Longer term, Apple could bundle HomePod mini, a smart home hub, a security cam, and Apple TV into a Siri-forward smart home showcase when Apple Intelligence is truly ready, possibly at WWDC.
Siri delays have cooled confidence a bit; Apple usually ships what it announces, but the recent slips make everyone more cautious on software timelines.
iOS 26.4 highlights: Apple Music gets full-page artwork and AI-driven playlists; I still respect Spotify’s discovery and smooth-mix tricks, but Apple Music’s picks hit closer to my taste.
Apple Podcasts now supports video, and I’m hoping our host’s tooling makes upload simple so you can jump between watching and listening in one place.
Curious if video finally takes off inside podcast apps; Apple TV support could make it easy to switch between the couch and on-the-go audio.
Other bits: Reminders adds an urgent view and RCS gets end-to-end encryption, making this a meatier update than the last one.
That’s our show. We’ll likely skip next week, then be back right after the March 4 experience to break it all down, so send us your questions and wish lists.