About this episode
Dr. Paul Eastwick, PhD, is a professor of psychology at the University of California, Davis, and a leading expert on the modern science of mate selection in humans. We discuss what people actually look for in a partner, including surprising findings about age preferences, finances, and physical attractiveness. We also discuss why dating apps often lead people to select for traits that don't support lasting partnerships. We discuss how initial attractions form and evolve and which factors best predict romantic relationship stability and satisfaction. We also explain activities that can expand your dating pool, as well as practical tools for building and sustaining healthy romantic relationships. This episode is for anyone currently in or wanting to be in a relationship. Read the episode show notes at hubermanlab.com. Pre-order Protocols: https://protocolsbook.com Thank you to our sponsors AG1: https://drinkag1.com/huberman David: https://davidprotein.com/huberman Lingo: https://hellolingo.com/huberman LMNT: https://drinklmnt.com/huberman Function: https://functionhealth.com/huberman Timestamps (00:00:00) Paul Eastwick (00:03:25) Evolutionary Models of Dating, Mate Value (00:08:57) Initial Attraction, Maturity (00:12:56) Sponsors: David & Lingo (00:15:21) Dating Apps; Shared Moments & Developing Attraction (00:24:17) First Impressions & Early Relationships; Partner Bias (00:31:41) Friends & Family Support; Relationship Research, Attachment Theory (00:42:15) Sponsor: AG1 (00:43:34) Couple Friends, Advice from Others (00:47:35) Social Support, Women vs Men (00:55:05) Dating App Algorithms, Distrust of Men & Women (01:05:29) Activities & Dating, Observing Date Social Behavior (01:11:25) Texting, Verbal Skills (01:16:15) Sponsor: LMNT (01:17:36) Partner Actions, Dating vs Relationship (01:22:57) Dating & Asking Good Questions; Genuine Connection (01:29:36) Attraction, What Qualities Men & Women Want (01:36:18) Homosexual Dating & Relationships (01:40:08) Finances; Job Loss; Men vs Women, Ambition (01:46:28) Sponsor: Function (01:48:05) Age Difference, Men vs Women Preference; Wanting Children (01:54:58) Church, Activities, Small Groups & Dating; Work; Perceived Similarity (02:07:10) Social Media, Attraction to Alternative Partners, Infidelity (02:19:13) Stranger Attention, Mate Value (02:24:58) Past Relationship Value; Relationship Duration, Breakups (02:34:33) Physical Intimacy & Relationship Satisfaction (02:39:32) Young Adults & Changing Relationships, Technology (02:47:31) Zero-Cost Support, YouTube, Spotify & Apple Follow, Reviews & Feedback, Protocols Book, Sponsors, Social Media, Neural Network Newsletter Disclaimer & Disclosures Learn more about your ad choices. Visit megaphone.fm/adchoices
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Episode summary
Welcome back to Huberman Lab, where we dig into science and practical tools for daily life; today I sit down with Dr. Paul Eastwick to rethink attraction, dating, and long‑term bonds, including findings that defy common takes about what men and women actually choose and what keeps couples strong.
Market-style dating models fit first encounters, but once people spend time together, agreement about who is an eight or a five breaks down and compatibility emerges from unique, shared moments.
So much of early dating feels like junior high groupthink, but maturity is learning to trust your own taste instead of chasing what everyone else admires.
We do see mate‑choice copying, yet real attraction often starts in mixed groups when two people trade support, jokes, and stories no one else witnesses.
Movies sell three tropes—winners with winners, opposites collide, or two messy souls who click—yet apps push everyone toward the same tiny pool, which feels absurd.
Apps are hyper‑unequal and reward the most popular, while in person we only agree on hot‑or‑not about two thirds of the time and time together softens those market forces.
I once watched a lab romance spark from her uncanny aliquotting skill, which no metric could have predicted, yet it became a great marriage.
That is the point—relationships breathe through shared stories; apps turn dates into job interviews, but the life of attraction is the little moments you create together.
Let’s split this into first impressions that spark desire versus compatibility over time; what cues actually matter early on?
Most beginnings are middling, then desire builds as you collect enough moments that feel good with this person, though a single ick can also reverse course; your own perception usually drives outcomes more than consensus.
It helps to treat partners like music or food—if you like it, you like it—cut the noise and stop outsourcing your taste.
Ideal is friends who back your relationship without competing for your partner; I learned early how brutal evolutionary stories can feel when a girlfriend left me for my best friend, which was both clarifying and bleak.
Given so many unique lock‑and‑key combinations, how do we study this, and how much does self‑knowledge matter?
Attachment theory helps: we’re wired to bond, anxiety and avoidance ebb and flow, and with the right partner people can become more secure and reap real health benefits.
Barring safety issues, it often serves couples to seek less outside commentary and trust the felt sense of the relationship.
Support helps most through shared experiences like double dates and couple friendships, not pseudo‑therapy with friends who lack the full picture.
I’ve seen gossipers who critique instead of risking real connection, while many men rarely dissect relationships with friends and lean more on trust than emotional talk.
Women typically cultivate broader support, while men rely more on a partner, are more eager for commitment, and are less likely to initiate breakups across the arc of relationships.
Male friendships often center on loyalty and action more than disclosure, which can work if there is still a felt net to fall back on.
That sensed availability is the essence of social support, and many men lack that bank account.
Culture now peddles dueling narratives of failed men versus extractive women, so who actually holds power on apps and who are they built to retain?
Data are scarce, but platforms likely try to attract more women while maximizing engagement; a big sex difference shows up in swiping, with women saying yes to about five percent of profiles and men near fifty percent.
That echoes old evolutionary stories, though modern constraints change incentives.
Huge gender gaps appear in odd contexts like strangers proposing sex where men say yes about twenty times more, but within known circles it drops to roughly two times, so focus less on cold approaches and more on friends, friends‑of‑friends, and small groups where banter can grow.
Small gatherings and shared activities reveal values and kindness while you enjoy yourself, which is how people met for generations.
Think of Say Anything: a first date at a party shows how someone treats others, which can be a powerful cue.
Texting now selects for hyperverbal wit, which may disadvantage great listeners who shine in person.
Texting can ease anxiety and reward quick wit, and successful couples’ styles often converge over time, but we miss all the early threads that fizzled.
Long‑term glue is mostly actions and reliability, which apps do not capture.
Do things together on dates—shared tasks, events, even a puzzle or an escape room—then protect fun time later so the relationship does not become a chore list; good therapy often rewinds patterns back to the early warmth.
People still want a quick read, so what should they ask in a short first meeting?
Skip rote small talk when you can and trade a little real disclosure; the 36‑questions style prompts spark closeness, and even in four minutes, a single authentic nugget can earn a second date.
There is a special charge when someone shares something meaningful, even small, because it feels like true human connection.
We are story‑driven creatures who want our narratives seen, yet forming a relationship is a low base‑rate and energy‑intensive endeavor, so pacing and selectivity make sense.
The internet keeps feeding us doom stories about men and women, but I want to set that noise aside and look at real data on what people actually want.
On surveys, men say looks matter more and women say income matters more, but in face‑to‑face settings those gaps shrink; in speed‑dating, both liked ambition and other traits to the same modest degree, so trust your in‑person read, not the online narrative that fuels heteropessimism.
Do we see a similar culture of pessimism in same‑sex dating?
Not to the same extent; apps opened safe pathways in places where disclosure carried a bigotry tax, and because rejection could bring stigma or worse, same‑sex relationships often formed more slowly.
On money, I care less about the amount and more about how it was earned and what it costs in free time; extreme ambition can mean never being around.
Exactly—income alone barely predicts partner satisfaction, while shared resources and broader socioeconomic stability matter more, and many shiny traits carry trade‑offs once you’re living with the whole person.
When a man loses his job, I’ve seen couples fall apart even with support; is that about gender roles?
More often it’s an identity blow rather than a provider test; marriages used to be shakier when women outearned men, but that disappeared in the nineties, and education mismatches aren’t a risk either—the larger concern is many men’s loss of purpose and thinning social networks.
What about age gaps—women older with younger partners seems rare, men with younger partners common; what does your data say?
In a large matchmaking sample, both men and women showed a small tilt toward younger dates, despite women often saying the opposite, so the typical age gap in couples likely emerges before the first date pool or later in sorting, not at initial attraction.
Friends tell me younger partners are great until the kid conversation, then it ends.
That’s where apps can help by filtering for true non‑negotiables like wanting children, even if stated filters rarely predict chemistry once people actually meet.
I’m also hearing more people meet through church or clubs to escape the online firehose, and those communities can keep supporting the relationship over time.
We’re built for repeated contact in small groups—church, running clubs, improv—anything that puts you with the same people and lets you practice openness helps; we can’t prescribe the one best venue, so show up often and let proximity do work.
Work romances are tricky because the culture rarely nurtures them, while public rituals and community backing still seem to stabilize bonds.
That community sense of we’ve got your back matters, and smart workplaces allow for relationships with structures that protect privacy and the team if things end.
On similarity, apps sell checkbox matching, but perceived fit often beats actual overlap.
Perceived similarity is that felt sense of we click, which we stretch to whatever matters to us; measured similarity predicts attraction about as well as chance, with only tiny demographic edges, and happy couples lean into shared parts and downplay differences.
Instagram now functions like a stealth dating app; temptations often start with a harmless message, yet commitment means shelving the fantasy of better options.
In happy monogamy, people naturally downplay alternatives—a protective derogation—yet secret chatting erodes that shield and raises the odds of crossing lines.
Some argue a little outside flirtation can reignite desire without harming the bond.
Fantasy about your partner boosts desire, and even a brief crush can splash a bit back toward them, but the issue isn’t attraction—it’s repeated, hidden follow‑through that turns risky fast.
Tech makes escalation easy, so social media becomes an attack vector even if many use it well.
If you keep it safely distant—think celebrity crush—couples often treat it lightly, but interest in someone within your shared circle is far more threatening.
I know couples who can joke about faraway crushes because it stays at a distance.
We invest so much that nearby alternatives feel perilous, so people instinctively minimize them to protect what they’ve built.
I’ve seen women feel rattled when only low‑appeal men approach and then seek a quick recalibration with a very attractive man; what explains that?
Even when a partner sees you as a ten, people seek broader market feedback that shifts over time, which is why I’m wary of rigid mate‑value labels—strangers’ attention changes with age and context, and curiosity about one’s wider appeal is human.
Maybe the path forward is healthy compartmentalization—acknowledge attraction exists, keep boundaries clear, and protect commitment without pretending the pull isn’t real.
In LA you meet brilliant actors who either make peace with past peaks or get stuck mourning them; the ones who thrive carry the old self with warmth but do not let it run today. That same stance helps in love: admit the pull, respect it, and still choose what keeps you steady now.
I try to view past relationships, even divorces, as real chapters that mattered rather than failures stamped on my record. Give each other grace; even if your ex was awful, it can help to hold both truths at once—what was meaningful and why it had to end.
My girlfriend and I have one standing guideline: we do not trash anyone we dated before. It keeps us accountable for our choices instead of relitigating the past.
We are grateful for the tough and the great because they shaped who shows up now, and we practice a little selective ignorance so curiosity does not nick the present. That lets us stay here, moving forward.
I love that now-forward frame, and I admire couples who hit big milestones together; it is getting rarer as people pair later. Is a shared narrative good for relationships, and does more time together, on its own, predict satisfaction?
Pure duration is not a great sign—on average people report the most happiness early—so time alone is a weak metric. What strengthens a bond is facing things together and building a shared story; breakups hurt because you lose support and the continuity of your own narrative, which can be especially tough for men.
That is why endings feel like failure; we wanted one life arc that runs to the final page. People also grieve the time and energy they can never get back.
Try to see those investments as building self and story; during a split you may want to box up everything, but keep the parts worth carrying. You can reinvent, preserve what serves you, and let the rest go.
On desire, can thinking and talking make up for a lack of physical intimacy, or does the body win?
Sexual satisfaction tracks closely with how people feel about the relationship, though it is not central for everyone. Do not be fatalistic—desire can be rekindled through how you spend time together and apart—but years without attraction is hard both for intimacy and for self-worth.
So is rating a partner as a good lover one of the strongest predictors of how positively someone feels about them?
Yes—the subjective sense that this person is, or would be, a good lover strongly predicts overall positivity and wanting the relationship to continue. If that feeling drops, it can snowball into feeling undesirable and erode the bond.
Your students flood your course for good reason; these dynamics are core to being human. What are they asking most now, and what is still going right?
Many assume modern dating is uniquely broken—apps run everything, no one goes out—but activities and clubs still work, even if social habits and tech use have shifted. I try to meet that reality while reminding them that showing up, risking rejection, and building communities still leads to connection.
Do not just join; be the organizer. A simple weekly pickup volleyball game that flowed into dinner brought a whole community together with almost no planning.
Screens pull hard, from phones to streaming, and they profit when you stay home; rebel by forming in-person groups and saying yes. I think face-to-face is coming back after the long pandemic hangover, and you can nudge yourself to reengage.
Thank you for an energizing conversation, Dr. Paul Eastwick. Thanks for being here, thanks for listening, and thanks most of all for caring about science.