About this episode
Investing has been solved, but your brain is keeping you poor. Money Expert Ben Felix explains why most people make terrible financial decisions! Ben Felix is a Portfolio Manager and Chief Investment Officer for PWL Capital, and evidence-based investing expert who translates academic finance research into practical decisions for everyday people. He is known for using data, behavioral science, and simple frameworks to help people build wealth without falling for the traps of the financial industry. He explains: ◼️Why investing has already been “solved” ◼️How your brain quietly ruins your long-term financial decisions ◼️Why checking your portfolio too often can make you poorer ◼️Why buying a home is not always the smart investment people think it is ◼️Why young people may not need to save as aggressively as they’re told ◼️How to use money to build a better life, not just a bigger bank account ◼️The biggest financial mistakes that destroys your financial future 00:00 Intro 02:34 Why Most People Overcomplicate Finance 03:37 How Your Psychology Secretly Controls Your Investments 05:06 The Real Frameworks Behind Financial Freedom 06:54 Why You Don’t Need Much Money To Start Investing 09:20 The 10 Money Mistakes That Quietly Keep You Broke 12:57 How Monetizing Your Skills Can 10x Your Income 19:46 Why Most People Never Set Financial Goals 20:50 Are You Spending Money In Ways That Actually Improve Your Life? 21:26 Why Taking Investment Risks Matters More Than You Think 25:28 Is Buying A House Actually A Smart Investment Today? 40:48 Why Common Advice About Home Ownership Falls Apart 42:17 Will House Prices Keep Rising? 44:17 How The Wealthy Legally Pay Less Tax 45:09 The Real Tax Strategies The Rich Don’t Talk About 45:45 What Happens Next To Housing Prices? 47:15 Ads 49:18 The Hidden Problems With Financial Advisors 50:21 Why Ignoring Estate Planning Can Cost Your Family Everything 51:17 Do You Really Need A Will? 51:42 How Your Partner Choice Impacts Your Financial Future 52:58 Why Some Financial Advice May Be Working Against You 54:07 Should Everyone Get A Prenup? 56:21 What Your Spending Habits Reveal About Your Future Wealth 58:04 The Real Reason Prenups Matter More Than You Think 01:00:09 Why People Underestimate Catastrophic Financial Risks 01:00:59 Stocks Vs Bonds: Which Is Actually Safer Right Now? 01:07:20 The Financial Products You Should Avoid At All Costs 01:09:23 Why Cash Loses Value Faster Than You Realize 01:10:38 Ads 01:13:33 Do You Really Need A Retirement Plan? 01:15:05 Investments You Should Avoid 01:16:44 Should You Invest In AI? 01:19:36 Crypto: Opportunity Or Risk? 01:21:25 How War Changes Investing 01:24:16 Remortgage Or Invest: Which Move Builds More Wealth? 01:25:32 Will AI Replace Your Job? Follow Ben Felix: Instagram - https://link.thediaryofaceo.com/3Mc4mML X - https://link.thediaryofaceo.com/5XwRueU YouTube - https://link.thediaryofaceo.com/5xRgQd4 Ben's Company - https://link.thediaryofaceo.com/Dd3AJr Enjoyed the episode? Share this link and earn points for every referral - redeem them for exclusive prizes: https://doac-perks.com The Diary Of A CEO: ◼️Join DOAC circle here - https://doaccircle.com/ ◼️Buy The Diary Of A CEO book here - https://smarturl.it/DOACbook ◼️The 1% Diary is back - limited time only: https://bit.ly/3YFbJbt ◼️The Diary Of A CEO Conversation Cards (Second Edition): https://g2ul0.app.link/f31dsUttKKb ◼️Get email updates - https://bit.ly/diary-of-a-ceo-yt ◼️Follow Steven - https://g2ul0.app.link/gnGqL4IsKKb Sponsors: Stan - Visit https://coach.stan.store/?ref=stevenbartlett&utm_source=youtube&utm_medium=podcast&utm_campaign=episode4 Pipedrive - https://pipedrive.com/CEO Fiverr - https://fiverr.com/diary and get 10% off your first order when you use code DIARY Wispr - Get 14 days of Wispr Flow for free at https://wisprflow.ai/steven
Episode summary
Today we’re digging into the money questions most people wrestle with. We’ll tackle renting versus owning using a simple 5 percent rule, the stack of hidden homeownership costs people forget, the mindset that actually builds wealth, and the top financial mistakes to avoid. Ben Felix is here because his firm serves thousands and he sticks to evidence, not hype. Think clear, practical guidance you can actually use.
My lane is taking what rigorous academic research already knows and making it usable for real people. Investing, to me, is solved with low‑cost index funds. The hard part is our brains. If you stare at your portfolio all the time, you feel more risk, take less of it, and often earn less. For long horizons, you want to own stocks and look less.
We’ll use a few simple tools. The PERMA model helps you set better life and money goals. I’ve got a clean three‑step path for investing your first $10,000. And we’ll map every unrecoverable cost that comes with owning a home so you can compare it fairly to renting.
I came from engineering, so I approach finance like an engineer, not a product salesperson. I dug into the literature so I could give advice I’d be proud of and sleep at night.
You don’t need to be an economist to invest well. Knowing just enough to stick with broad index funds usually beats knowing a little more and overcomplicating things.
Young people feel pressure to save hard, but research suggests saving should rise with income. Early on you might save less while you build earning power, then increase it meaningfully. Just don’t let low saving calcify into a habit.
Top mistake one is not earning enough. You can raise your lifetime income by investing in your human capital—education, rare skills, entrepreneurship. Feeling stuck is often the real trap.
I think of it as stacking rare, complementary skills and selling them in the right market. The same talent is worth far more in a domain that deeply values it. That leverage changed my own career.
Data backs that up. Degrees and trades with higher market value have historically led to higher lifetime earnings, though the exact winners shift over time.
Another mistake is under‑saving. Compounding works for you if you start and against you if you don’t. Like health, it’s hard to reverse a decades‑long deficit later.
People also skip goal‑setting and chase what they think they’re supposed to want. My three steps are simple: list your goals, then force yourself to double the list, then run them through PERMA—positive emotion, engagement, relationships, meaning, accomplishment—so you’re funding a life that actually feels good. A flashy car might map to engagement if you track it with friends, or it might just be hedonic sugar that fades in days.
Overspending on the wrong things crowds out what would truly matter. Another big error is not taking enough market risk. If stocks are expected to earn about 7 percent and cash 2 percent, that gap compounding over decades is enormous. Still weigh the real utility—sometimes the car unlocks income you couldn’t earn without it.
The flip side is taking the wrong risks. Stock picking, options trading, and speculative tokens often have poor expected outcomes after costs. Broad, low‑fee index funds get you the return you came for.
On homes: a place you live in isn’t an investment in the usual sense—it funds your housing consumption. To compare fair with renting, add every unrecoverable cost of owning: mortgage interest, the opportunity cost of your equity, property taxes, ongoing maintenance that’s often north of 2 percent a year, surprise repairs, renovation creep, and your time coordinating it all.
A quick heuristic is the 5 percent rule. Multiply the home price by 5 percent, then divide by 12. That gives a break‑even monthly rent versus owning on the unrecoverable costs alone. On a $300,000 place, it’s about $1,250 a month. Below that, renting is usually the better financial call, though taxes and your asset mix can shift the line.
Young people should weigh mobility heavily. Owning can box you into a city, expose you to transaction costs, and lock capital you might need for better opportunities. When we rented through multiple moves and kids, we just ended a lease and upgraded. Control for neighborhood and quality, and owners aren’t inherently happier than renters.
Common pushbacks: comparing rent to a mortgage payment ignores taxes, maintenance, renos, and the return you give up on your down payment. Renting with a professional landlord on a multi‑year lease can add security. Leverage can make ownership look brilliant in a boom and brutal in a downturn—Canada’s real estate drawdown is a fresh reminder. Expect real estate to behave more like inflation plus a little, not like stocks forever.
For wealth building and flexibility, I’d favor a diversified index fund portfolio. Also, optimize tax shelters like RRSPs, TFSAs, Roths, IRAs, and 401(k)s. Yes, you can borrow against a stock portfolio tax‑efficiently, but that adds real risk.
Many people benefit from an advisor, but the industry often sells products you don’t need. Fees matter. Vet carefully. Meanwhile, basic estate planning is non‑negotiable if you have dependents—write a will and structure things to avoid needless tax and chaos.
Who you marry materially affects money. Research shows “tightwads” and “spendthrifts” are oddly drawn to each other, then argue about money more. Alignment and communication help. Prenups can be collaborative and save years of pain; we’ve seen both great outcomes with clear contracts and awful ones without them.
Insure the catastrophes. Term life is usually cheap and replaces your future earning power. Disability insurance can be pricier but is crucial if your household depends on your income.
A provocative research finding: for long‑term retirement spending and inheritance goals, a 100 percent stock portfolio with a big international tilt often wins in simulations spanning 39 countries since the late 1800s. Roughly a third at home and two‑thirds abroad diversifies country risks. Bonds can be surprisingly risky in inflationary shocks; stocks have looked safer than most people think over long horizons.
Products I’d avoid: covered‑call ETFs that sell away your upside to manufacture income, and hot thematic ETFs that launch after prices already spiked. Fees compound, too. And sitting in cash quietly loses purchasing power to inflation. Low‑fee global index funds are a simple antidote.
Retirement is more on us now, but the tools are better and cheaper. Plan for independence even if you choose to work later in life.
On AI, history says tech shocks displace and then create work. The pace may be faster this time, but as individuals we can build rare, complementary skills, and as investors we stay globally diversified. Every revolution brings a boom and a cooling—Carlotta Perez mapped that pattern well. Don’t try to time it. Markets fold in what’s knowable; hold an allocation you can live with. Even using home equity to invest can raise expected returns but also stress and risk, so it’s personal.
A good mental model for all of this is that market prices already reflect what everyone knows. If you think you’ve spotted the obvious upside, odds are it’s in the price. That’s why your simple, disciplined approach feels so sane.
I’m talking about efficient markets, where prices already absorb what’s known, including what you think once you trade on it; it’s a model, but it’s a helpful one.
If the future is priced in and the facts are known, what are we investing in?
You’re buying future profits brought back to today, which we call discounted cash flows, and riskier stocks use a higher discount rate that becomes your expected return.
I love my Tesla, so I buy the stock; what’s wrong with that logic?
Liking a product isn’t an edge because that enthusiasm is already in the price.
Most pros don’t beat the market, and those who do rarely keep doing it, so I prefer low-cost index funds and just take the market return.
I’m a fan of set-and-forget; my fiancée forgets her password for years and the account’s usually happier for the silence.
Focus on what you control: a real plan, a mix you can live with, emergency cash, and smart tax decisions.
Are women better investors, because big datasets say they edge men by around two percent a year?
Likely yes, mostly because men trade too much and get overconfident, while steadier behavior helps.
Our closing tradition: what experiment could upend your beliefs?
If someone could reliably beat the market, that would overturn my view, so the clean test is to try and do exactly that.
Like Buffett’s ten year bet against hedge funds, right?
Yes, the index fund won and the charity got paid, which showed a lot of people why simple indexing works.
Where can people find you; I’ll link your YouTube, but what else should we send them to?
Check out the Rational Reminder podcast and the tools at PWL Capital, including rent-versus-buy, with a goal-setting app coming.
Thank you for making money feel knowable; most of us never learned this in school, and I only woke up after wrecking my credit and seeing the cost of not knowing. Conversations like this turn the lights on and give people control in a shaky world, so I’m grateful and hope we do this again soon.